
Three Concurrent General Sessions
Three simultaneous general sessions - one building, one production team, zero compromise.
When a major pharma client needed to split their NSM into three concurrent general sessions for different sales divisions, all running simultaneously at McCormick Place, we designed and executed three fully unique stage environments - same brand, different energy - without a single production hiccup.
Attendees
1,000
Location
McCormick Place, Chicago, IL
Key Deliverables
- Custom arched stage design for main general session
- Curved LED wall configurations across all three rooms
- Coordinated AV production for simultaneous general sessions
- Theme development and brand integration
- Breakout session management for 12+ tracks



